The U.S. economic machine, particularly on the retail side, may be seeing some reasons to smile again. Rises in employment are improving Americans’ ability to spend, and that means people can get beyond just basic needs and begin discretionary spending again. That’s music to retailers’ ears. Purchasing behavior has jumped over 4 percent, bringing in […]
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Retailers can celebrate early this year knowing the promise of social commerce has finally come to fruition. New “buy” buttons on both Facebook and Twitter look to reinvent online shopping for 2014. The move offers former fans of paid social advertising higher conversions and improved sale sharability. How Many Social Sales Should We Expect?According to […]
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Once a wary proposition, online shopping has become the darling of many consumers with its easy point-and-click mechanism. While in-store shopping has fallen over the past few years, online retailing has increased, especially during the holiday shopping season when time is at a premium. The 2012 season was the most successful online retailing season on […]
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Valentine’s Day stats may not be?something?you ever thought to track but they exists so why not take a peek? We consistently tout the value of analytics social media offers; this is truly the ROI of social media. AllFacebook posted an infographic highlighting Valentine’s day stats on Facebook. Click the image to see a larger version. […]
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